One Habit That Will Immediately Improve Your Online Reputation

One Habit That Will Immediately Improve Your Online Reputation Millions of business owners all over the world struggle when it comes to generating a positive image of their company online. Despite their best efforts, they just can’t seem to get momentum behind people expressing positive sentiment. But one simple strategy can change all that: ask […]

Pay Attention to These Small Business Mobile Marketing Trends in 2018, Or Be Left Behind!

Small business owners have to account for mobile devices within their marketing strategy in 2018. Otherwise, their competition is going to quickly leave them in the dust. With every passing year, we rely increasingly upon our mobile devices to keep us connected. In 2014, mobile web traffic surpassed desktop traffic. Now, we spend an average […]

Video Marketing Continues to Dominate Into 2018 — Four Trends You Need to Know

In 2018, use of video among small business owners will mature and solidify into a “must have” marketing component. Businesses able to make strategic use of video will seize critical opportunities for sales lift and market share. Many marketers hailed 2017 as “the year of video,” and with good reason. Video marketing, video advertising and […]

2018 Instagram and Influencer Trends That Can Help Your Business Drive Engagement

Instagram has changed from a way to post artistic photos to a legitimate vehicle for small businesses looking to drive engagement. The rise of influencers and influencer marketing for small businesses has played a huge part in this evolution. In 2018, expect more small businesses than ever to jump aboard the Instagram marketing train. The […]

2018 Trends in Content Marketing to Help You Attract and Engage Prospects

2018 is just around the bend, and content marketing has changed a whole lot in the past few years. While it was once a small component of larger digital marketing campaigns and strategies, big brands have started to realize that content can be a marketing end unto itself. As a result, most marketers are betting […]